WI3847220

1

Bachelor's Degree

Bachelors Degree

Unspecified

40

JOB REQUIREMENTS: Become the next FACE of MRA! Friendly. Accountable.
Centered on Members. Engaged. MRA = Problem Solved. That\'s the FACE
Culture that we live and breathe here at MRA. Digital Marketing Manager
We are seeking an enthusiastic Digital Marketing Manager to join our
dynamic and highly collaborative marketing team. This hybrid opportunity
could be located in our Golden Valley, MN, Waukesha, WI, Cincinnati, OH,
or Columbus, OH office. Our new digital marketing manager will thrive in
a hands-on environment, leading strategy and execution for our digital
marketing efforts with a heavy emphasis on lead generation. We\'re
looking for an individual with a broad digital understanding who knows
the ins and outs of Salesforce - Marketing Cloud, Sales Cloud,
Personalization, and Data Cloud - and loves optimizing new integrations
to get the most from our toolset! If you\'re excited about MQLs, SQLs,
lead scoring, campaign strategy planning, and helping create emails and
other communications that get opened, generate engagement, and produce
results, we want to talk to you! As the MRA Digital Marketing Manager,
you will work directly with the Marketing Director. You\'ll help
determine target audiences and develop automated campaigns using
Marketing Cloud to help build eye-catching, exciting, dynamic emails
that generate results and support our regular communication efforts.
You\'ll have a hand in the strategy and execution of campaigns that span
our digital channels, including our website, social media channels, and
digital advertising programs. You\'ll also be the data expert, tracking
engagement and generating leads for our sales team. You will manage and
collaborate with our digital marketing coordinators, supporting their
execution of our campaigns across email, social media, and other
channels. As the Marketing team\'s expert in Salesforce systems and
integrations, you will assist our sales and business partners in
understanding and using these tools. You will also help maintain the
data integrity and security of Salesforce databases. Ideal Candidate
Traits: Strategic: Assist with the email marketing strategy and develop
a lead generation strategy to significantly increase prospect leads and
net new members (customers). Business Acumen: See the \"big picture\" of
the organization, how the key business drivers relate to each other, how
they work together to produce profitable growth, and how they contribute
to the organization\'s success. Execute: Ability to work collaboratively
with the marketing team to create compelling, accurate, and prompt
marketing communications and campaigns that directly contribute to lead
conversions, revenue growth, increased retention, and increased use of
MRA services. Math and Analytical Skills: You need to have a solid
understanding of marketing analytics and how to apply data to our
real-world efforts. Job\... For full info follow application link. MRA
is an Equal Opportunity/Affirmative Action Employer \*\*\*\*\*
APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/3BB367D530F74591