Marketing Transformation Manager
We are:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
You are:
The Marketing Advisory team advises marketing leaders, informed & inspired by industry realities, on how to transform their marketing capabilities to deliver growth. Marketing Advisors combine a depth of hands-on marketing skills with a breadth of understanding of how marketing and marketers works, and draw on these skills as trusted advisors who guide marketing clients through transformation toward growth.
The work:
Work with clients to define marketing transformation journeys, shape the experience-led growth agenda, and create experience-led capabilities
Assess organizational and marketer capability gaps in areas such as insights, segmentation & portfolio strategy, marketing strategy & planning, and customer engagement in a digital age
Support the development of capability strategies and plans across skills, processes, organization, people, culture, and technology to deliver tangible results
Design, develop and deliver engaging and inspiring programs to close capability gaps, including but not limited to learning experiences, solution workshops, and change management
Support new business development including the development of proposals and presentations.
Here’s what you’ll need:
Minimum 7 years of experience in marketing in one or more of the following: B2B, consumer-packaged goods, life sciences, financial services organization, consultancy or agency
Minimum 4 years of experience architecting and implementing large scale marketing programs
Minimum 2 years of experience developing marketing organization transformation and operating model
Experience building client relationships across all levels including C-suite
Bonus points if:
Passion and experience in developing capabilities and driving change
First-hand experience of marketing in the current era and an understanding of the challenges that face today’s marketers in different industries, in particular life sciences
Knowledge of the CX/Martech landscape and its real client value
Entrepreneurial and collaborative in spirit and able to develop new ideas in a fast-changing environment
Strong storytelling, relationship development, problem solving/design thinking, and written content creation skills
Experience in one or more of the following areas: life sciences marketing, brand and services innovation, brand positioning & architecture, campaign planning, digital marketing, customer value proposition development, customer insight & marketing analytics, culture transformation, marketing operating model, marketing strategy.
Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, New York or Washington as set forth below.
We accept applications on an on-going basis and there is no fixed deadline to apply.
Information on benefits is here.
Role Location Annual Salary Range
California $93,400 to $258,500
Colorado $93,400 to $223,300
New York $86,500 to $258,500
Washington $99,500 to $237,800
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