WI3662338

1

Bachelor's Degree

Bachelors Degree

Unspecified

40

JOB REQUIREMENTS: Job Category:Schedule:Full timeJob Description:
ESSENTIAL DUTIES AND RESPONSIBILITIES To perform this job successfully,
an individual must be able to perform each essential duty
satisfactorily. Customer Focus Creates and executes an annual customer
insight plan in partnership with the insights and operational excellence
shared marketing services team and leads a regular customer advisory
board to discover unmet needs and utilization trends, validate product
concepts, test value propositions and inform pricing decisions Leads a
regular sales and service advisory board to ensure the voice of teams
closest to the customer is incorporated into the marketing strategy,
plans and tools Helps to capture insights by actively participating in
customer experience center visits Defines and delivers a memorable
customer experience across each phase of the customer journey; leads
strategic customer experience initiatives to continuously improve
customer experience Helps test ideas as part of the standard Rite-Hite
innovation process to build a set of high value concepts for product
management; actively participates in the innovation process and
proactively drives idea generation where there are strategic gaps Market
and Business Insights In collaboration with the shared marketing
services team and via analysis, research and problem solving identifies
and continuously drives insights from key external and internal data and
trends (e.g., market and industry growth / headwinds / tailwinds,
visibility, win/loss, strategic account performance, Salesforce, sales
tool utilization, demand generation activities, marketing ROI) to
strengthen business investments and marketing impact as well as inform
enterprise strategic planning Extends data analysis and insight
generation to longer-term views that support 5-10-year strategic
planning Provides clear and thoughtful guidance/coaching on the
development of high impact marketing activities, incorporating lessons
learned from prior work and internal/external benchmarking Marketing
Strategy From insights and aligned with the product management
priorities and roadmap, creates the marketing strategy across an
operating company to drive profitable growth (demand generation, funnel
acceleration, share gain, price realization) In collaboration with the
distribution and business development teams and product management,
leads the definition of the commercial strategy including commercial
risk assessment, target customer segments and sales channels Provides a
market-backed pricing view to the product manager to help inform the
final pricing decision; in concert with the shared marketing services
team conducts external pricing research studies; monitors pricing trends
and leads problem solving workstreams to improve price\... For full info
follow application link. Rite-Hite is an Equal Opportunity/Affirmative
Action employer offering a drug free workplace for our customers and
employees. \*\*\*\*\* APPLICATION INSTRUCTIONS: Apply Online:
ipc.us/t/684082AAF6CC45AC