Market Research and Insights Manager
The Marketing Communications Senior Supervisor will lead a professional team to develop and implement all marketing communication activities for the complex business or platform in the assigned locations or region. In this role, you will lead and coordinate the development of marketing communication materials to effectively represent products, services, brands and the organization to customers and prospects.
Key Accountabilities
- Partner collaboratively with sales and technical teams to identify and implement marketing communication strategies and programs in the assigned locations or region.
- Lead the design, development and implementation of marketing communication campaigns to support the organization's products, services or market sector.
- Lead large scale and multichannel marketing communication and product promotion programs in the assigned locations or region.
- Coordinate the company's presence at shows and events for the assigned region and utilize resources from the internal wider marketing teams and external suppliers.
- Be a brand ambassador to ensure that all marketing communication activities are undertaken within the company and go to market brand guidelines.
- Lead and develop a team, coach and make decisions related to talent management, hiring, performance, and disciplinary actions.
- Other duties as assigned
Qualifications
- Bachelor's degree in a related field or equivalent experience
- Minimum of four years of related work experience
- Other minimum qualifications may apply
- Deep understanding of marketing principles, tools and vehicles
- Two years of supervisory experience
- Experience working in a complex branding environment with the ability to manage multiple brands
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